GIANT OCTOPUS is a design compay that specialises in design for broadcast media, it also provides other mediums of graphic design and marketing.Its clientel consist
mainly of News stations and TV networks.
The website is made to feel as if the user is interacting in an underwater atmosphere, thats quite fitting for a company who's name is octopus.
The Layout is clean and simple, only five buttons at the start, it is fast to locate The site uses a directory tree for users to navigate through. It is very systematic and clear for users to find information and and view the company's porfolios as users can see the links and the flow of the
information on the site.
The Portfolio's Visual OverView gives people an idea of which project they would like to see with out having to go through the whole menu. This feature is good as it makes it more convenient for potential clients and guest to view.
The directory tree always centralises itself thats very useful as the information is easily viewed..
The menu responds as if it is submerged in water. And clicking arouund the menu disturbss the under water atmosphere and produces a "wave" . The fluid movement from section to subsection also adds to the atmosphere and theme.
The site loads quickly within a few seconds.
Overally i think this site is very well designed. Its basic concept and design is unique and striking.
It is easy to navigate through. The information is placed in a strctured and interesting manner. the interactions are interesting and dynamic but does not distract from the information. the monotic colour scheme balances out the movement within the site.
