SHIMANO XTR is a company thay designs mountain bike cross-country racing components, its cilents are peoplewho are into extreem sports and the outdoors. The site is a catalogue of some of the companies products.
The level of interaction is quite high with dynamic rollovers and interesting transitions.Navigation is quite simple and theres breadcrumb navigation so you know where you are.The design is slick cool but the colours make it a little difficult to read especially when its the dark grey against the darker grey this also makes it harder to navigate aaround. The fonts are also really small. The site contains alot of information, it is placed systamatically but the place seems crammed.The surfable area has been decorated with many lines that break up the page and make it seem more crammed. Certain text and areas of the page are highlighted in bright blue, ot draws the eye to the head lines and alerts but the contrast is very great and these blue patches distract the viewer.
The website provides a good amount of information, their clients can view many aspects of a single product and get a more complete picture of the products through detailed descriptions,diagrams and animations, this information is arranged quite systamatically and it is easy for users to acess.The colours used are fitting the grey and black project a powerful and "cool" feel. The blue hightlights show vibrancy.The sound feed back is quite annoying and there is no way to turn it of.
This website does appeal to its clientel as it looks really slick and cool. It is a good catalogue for people who are interested in buying a bike.
